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Isio wins RHS product of the year award.
Spring success for Lawn and Garden
Judges from the RHS showing the winners of the 2014 product of the year award.

Isio wins Product of the year award from RHS.

  • Record breaking sales for Bosch Lawn and Garden
  • Bosch Isio wins RHS (Royal Horticultural Society) product of the year at Chelsea Flower Show
  • A record month for delivery in Lawn and Garden

It’s been a successful few weeks for Bosch Lawn and Garden with record breaking sales!

The Bosch stand was a huge success at Chelsea Flower show and we were extremely pleased that the Bosch Isio won Product of the Year. The RHS judges were impressed by the level of innovation and praised the new Isio Shape and Edge Shear, developed by consumer feedback, for its neatness and functionality commenting that it was perfect for a medium size garden, allowing for hedge cutting without the use of a ladder.

To win the RHS Chelsea Product of the Year is a fantastic achievement and testament to the great innovation of the Lawn and Garden team. The new Isio Shape and Edge has been very well received by both consumers and the media, so we’re thrilled it’s been recognised by the RHS too. We can’t wait to see how the rest of the summer performs for us!

In addition, sales during the month of April peaked at a 39 per cent increase on the same time last year, with the good weather over the Easter weekend attributing to the high demand for lawnmowers and garden tools.

The Lawn and Garden UK warehouse also had a bumper month with a number of delivery records being broken, including a 38% increase on the number of daily units shipped.

Joao Barufi, Regional Brand Manager for Bosch in UK says that "this wouldn’t be possible unless we had the perfect team working on the organization, from product development all the way to the dispatch of finish goods and every one in between."

View Bosch Isio


01.06.2014
 
 
GB
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